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YOUNGER GENERATIONS

Since the peculiar position in Giudecca, Tre Oci needs to be attractive for young people delivering a better communication and offering interesting activities.

Our advices to increase younger generation's involvement

THE

HOSTEL

An agreement with the hostel, not far from Casa dei Tre Oci, would be a great opportunity to increase the number of young people that visit the exhibition.

APP

The creation of an application for smarphone or the introduction of touch screens  will be appreciated by all visitors who wish more interactivity during the visit. The content here is about the discovery of the history of the building through QR codes scattered during the exposition.

Stickers, shoppers, gifts and gadgets to give away. We love free stuff!

Buona sera

During the expositions there will be aperitifs open to everybody, following the current tradition. Social media presence will be assured by a physical instagram frame to create engagement.

DIRECTIONS

Posters around town and at the waterbus stations and better directions in Giudecca are all crucial to drive people there.

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Also the Facade of the building needs a refresh and it doesn't invite you to enter the building.

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© 2017 Design and Innovation Management Ca' Foscari

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